About 5-Ways Motorcycle Centre

5-Ways Logo Roundel

Welcome to 5-WAYS Motorcycle Centre 

At 5-WAYS, we live and breathe motorcycles. Our 2nd generation family run dealership was established in 1980. Customer satisfaction is key for us, and we want you to feel valued and cared for. We are 6-times consecutive winners of the AutoTrader “Highly Rated” award and secured the AutoTrader “Retailer of the Year” award in 2023 for delivering exceptional customer service and value.

We supply New Motorcycles and Scooters from four of the world's leading brands. Yamaha, Kawasaki, Suzuki and Peugeot and Pre-owned models from the best of the rest.
We also carry out Servicing and MOT in modern facilities with trained and approved technicians. We have a well stocked Clothing and Accessories department with knowledgable staff and unbiased advice. We sell market leading brands including: Shoei, Arai, AGV, HJC, RST, Oxford and Alpinestars. We also supply genuine parts along with aftermarket alternatives from the world's leading suppliers and manufacturers.


We value your experience. You see for us it's not about supplying bikes on a "one hit" basis. The truth is we don't see a motorcycle as a "Fire and Forget" product at all. We want to build a long-standing relationship with our customers and offer years of quality and consistent service.

 

Our History

Born in June 1980 5-WAYS Motorcycles opened its doors to establish Hull's first 100% Yamaha Motorcycle dealership. Owned by husband and wife team Frank and Lesley Robinson, the original premises were located on Askew Avenue just off the well known "Fiveways" roundabout in Hull.

 

Initial success was built on the ethos of supplying motorcycles and scooters with fantastic savings from manufacturer RRP's, but with the customer service of a friendly family-owned company. The 1980's saw volume sales for both Yamaha and 5-WAYS with models like the now legendary FS1E and iconic RD ranges.


The 1990's started with the exciting development of new premises on Walton Street in Hull opposite the stadium. Based on the original site of Ken Blakeys Motorcycles - a Hull dealership where scooters and motorcycles had been sold since the early 1940's. Frank designed and quite literally built the new 5000 sq ft showrooms and workshops.
Opened in late June 1990 and now named 5-WAYS Motorcycle Centre, new standards were set in motorcycle retailing and the motorcycling press declared the premises "The Best in the North of England".


5-WAYS continue to trade from the Walton Street premises and have invested heavily and extensively modernised and redeveloped the building over the last 30 years to create a store with an incredible choice of motorcycles and scooters from 4 of the world's leading brands. Many modern dealerships only stock one brand, but 5-WAYS continue to buck the trend and offer customers a wide and varied selection.


The Walton Street store boasts an extensive Clothing and Accessories department stocking brands from some of the worlds leading manufacturers including RST, Alpinestars, Halvarssons, AGV, Shoei, Oxford, Akrapovic, Yoshimura, and many more.
5-WAYS HISTORY, THE OLD DAYS

Our Heritage and Awards Timeline

1980 - Frank and Lesley Robinson open the doors of 5-WAYS in June 1980.
1981 - 5-WAYS secure status as Hull's No.1 official Yamaha dealership.
1982 - 5-WAYS become Humberside's No.1 official Yamaha dealership.
1983 - 5-WAYS secure status as official "Team Yamaha Dealers" offering factory trained technicians - a first for Hull.
1986 - Awarded the Yamaha Motor Co.Ltd appreciation trophy for "tireless dedication to sales, service and product presentation".
1987 - Awarded the Yamaha Dealer Award for "Outstanding Achievement" by Yamaha motorcycles" and a factory trip to Japan.
1989 - Son of Frank and Lesley, Gareth Robinson, joins the 5-WAYS team and continues the "family run" ethos further.
1990 - The doors of the 'new' Walton Street store open for the first time, declaring the premises "The Best in the North of England".
1992 - 5-WAYS secure the exclusive dealership for Kawasaki motorcycles in East Yorkshire.
1993 - 5-WAYS secure the Piaggio, Vespa and Gilera franchises to increase scooter brand choice.
1996 - Tim Robinson joins the firm and begins online retailing to further enhance the available product choice to customers.
1997 - A trophy for "Outstanding Customer Service" from Yamaha and a trip to Sun City, South Africa for record Yamaha sales.
2001 - 5-WAYS receive a "National Salesperson of the Year" award with Kawasaki Motorcycles.
2003 - 5-WAYS secure the contract to supply off-road motorcycles to the "Two Wheel Centre" a local council-run initiative .
2004 - 5-WAYS secure a place in the UK top ten dealers for Piaggio and are awarded a trip to the factory in Pontedera, Tuscany.
2005 - 5-WAYS become the official Suzuki Motorcycle dealership for the East Yorkshire and Humber Region.
2006 - 5-WAYS achieve top five UK dealer status with Kawasaki Motorcycles resulting in a trip to the factory in Japan.
2007 - 5-WAYS achieve top dealer Piaggio ranking and win a ski trip to Klosters and later a trip to the Nurburgring ring.
2007 - Tim, Gareth & Frank take part in the Enduro Africa ride, over 2500 miles across Africa for Riders for Health charity organisation.
2008 - 5-WAYS are awarded another prestigious Piaggio ski trip as a top ten UK dealer, this time to Kitzbuhel, Austria.
2008 - Yamaha honour 5-WAYS extensive sales records with a factory trip to Japan and get Suzuki Top 5 CSI score.
2009 - Piaggio, again, awards 5-WAYS with a Ski trip for being in the top 5 UK Piaggio agents, this time it's to Switzerland.
2009 - Kawasaki honour 5-WAYS with the news that they are amongst the best top 3 dealers for customer service in the UK.
2010 - 5-WAYS secure contracts with 5 of the Major UK Police forces to supply Safety Clothing for the Motorcycle Traffic Section.
2011 - An Indian Rickshaw (Bangkok taxi) adventure from the top of India to the bottom for Tim. Covering over 4000km's in 20 days.
2012 - Vespa award 5-WAYS with a Dealer trip to Pisa, Italy and the Italian Vespa Museum situated at the original Pisa Factory.
2012 - 5-WAYS choose MOTUL Lubricants as their supplier marking a return to a relationship that was first born in 1990.
2013 - Kawasaki award top 15 placed dealers with a trip to Milan for a dealer conference and a visit to the International Motor Show.
2014 - 5-WAYS supply Channel 5's Emergency Bikers with specialist CE Motorcycle clothing.
2014 - A new era begins at 5-WAYS Walton Street store as a second-floor mezzanine is put in, 'Scooter boutique' is born.
2015 - The showroom re-fit begins. Yamaha again takes over more space with a stunning new range exclusive to East Yorkshire.
2016 - 5-WAYS are awarded the Kawasaki Elite Dealer status, as a benchmark for our professionalism and Kawasaki expertise.
2017 - A new Yamaha in-store design project gives the store a fresh feel to display the latest Yamaha range
2017 - Milan trip to see the new 2017 model launch, the new Z1000sx and the awesome Z900rs and Cafe.
2018 - 5-WAYS secure "Highly Rated" status on AutoTrader in recogntion of their exceptional customer feedback.
2018 - 5-WAYS are selected to attend the Yamaha European Dealer conference held in Seville, Spain to see the vision for Yamaha's future.
2018 - New signage is applied to the South facing exterior showroom wall.
2019 - 5-WAYS secure AutoTrader "Highly Rated" status for the 2nd year running.
2019 - Kawasaki host the dealer product evaluation week in Spain and 5-WAYS are on the guest list.
2019 - 5-WAYS travel to Qatar as VIP guests of the Kawasaki WSB Race team. Great racing and desert-style hospitality.
2020 - Celebration of 40 years in business with new look branding and new five arrow logo paying homage to our original 80's logo and location close to Fiveways roundabout.
2020 - AutoTrader "Highly Rated" status is secured for the 3rd year running.
2021 - 5-WAYS are presented with the "Suzuki Accessory Dealer of the Year" award for UK's highest volume of sales in P&A.
2021 - AutoTrader "Highly Rated" status is secured for the 4th year running.                  
2022 - 5-WAYS secure the "2022 Kawasaki Performance of a lifetime award". A status of excellence in all things Kawasaki awarded only to dealers who strive for excellence in customer service.
2022 - AutoTrader "Highly Rated" status is secured for the 5th year running.
2023 - A new extension to the mezzanine is completed to create a new customer waiting area and Arai Pro shop to provide the highest levels of customer care.
2023 - AutoTrader "Highly Rated" status is secured for the 6th year running.
2023 - 5-WAYS secure the Autotrader 2023 "Retailer of the Year Award" - awarded to the very best of the best in motorcycle retailing. We are very proud of this one.
2024 - AutoTrader "Highly Rated" status is secured for the 7th year running and proves just how consistant the sales and preparation approach is.

Our founder Frank Robinson 1948 - 2016

Frank and Lesley Robinson opened 5-WAYS Motorcycles in 1980 and have been well-respected figures in the motorcycle industry for over 40 years. Frank was a true professional in every sense of the word and always had time for customers new and old.

Frank's first love was motorcycles. He collected and renovated classics, rode bikes and attended bike meets all over the world. He first visited the Isle of Man TT at the age of 16 and he continued to attend for over 50 years. He truly loved the island and it became a place very close to his heart. Frank had a very keen eye for detail and only the best was good enough.

Tragically, on Friday 3rd June 2016, Frank was involved in an accident on the Isle of Man and passed away. Frank was 5-WAYS Founder and Managing Director, devoted husband to Lesley, Dad to Gareth, Tim and Holly, and doting grandpa to his seven loving grandchildren.

Frank will never be forgotten and the store continues today with the same beliefs he started it with. We still have that keen eye for detail and we always do our utmost to make every customer feel appreciated and happy. 

FRANK ROBINSON

Name & Registered Office:

FIVEWAYS MOTORCYCLE CENTRE LIMITED
Registered Address:  Walton House, Walton Street, Hull, East Riding of Yorkshire, HU3 6JB, United Kingdom
Company No. 3958906
Registered in England and Wales

© Copyright 2024 5-WAYS Motorcycle Centre. All rights reserved

Fiveways Motorcycle Centre LTD  is an Appointed Representative of Automotive Compliance Ltd who is authorised and regulated by the Financial Conduct Authority (FCA No. 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Fiveways Motorcycle Centre LTD to act as a credit broker, not a lender, for the introduction to a limited number of lenders, and to act as an agent on behalf of the insurer for insurance distribution activities only.

 

We are a credit broker and not a lender. We can introduce you to a carefully selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. We act on behalf of the lender for this introduction and not as your agent. We are not impartial, and we are not an independent financial advisor.

Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next most suitable offer of finance for you. Our aim is to secure a suitable finance agreement for you that enables you to achieve your financial objectives. If you purchase a vehicle, in the majority of cases, we will receive a commission from your lender for introducing you to them which is either a fixed fee, or a fixed percentage of the amount that you borrow. This may be linked to the vehicle model you purchase. 

 

Different lenders pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement; however, you will be contributing towards the commission paid to us with the interest collected on your repayments. Before we propose you to a potential lender, we will inform you of the likely amount of commission we will receive and seek your consent to receive this commission. The exact amount of commission that we will receive will be confirmed prior to you signing your finance agreement.

 

All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over. Guarantees may be required.

Powered by DealerWEBS DealerWEBS™